MLB, Lyft Offer Free Rides with New Partnership

The popular ride-sharing app Lyft has announced a new partnership with Major League Baseball just in time for the playoffs, and is celebrating by offering baseball fans a free ride to or from the park.

Lyft will now be the official rideshare app for MLB for the 2014 Postseason and the entire 2105 season. Details aren’t too plentiful as of now, but Lyft promises “varied, creative promotions across MLB’s industry-leading web and mobile platforms – including ongoing free ride giveaways, special promotions for the playoffs this October, sweepstakes opportunities and more across all clubs’ websites and social media sites.”

Yep, that’s a little vague, to be certain. But while future details might be a little fuzzy, baseball fans can cash in right now on the new collaboration. Lyft is offering one free ride to new customers if they use the promo code HOMERUN when paying for their trip. There is no mention that the ride has to be exclusively for a baseball trip, so fans in a losing city (or a city with no Major League team at all) still should be able to take part in the program.

Fans who use the MLB At Bat app — and especially the MLB At The Ballpark app — should begin to see special promotions and offers from Lyft on their smartphones in 2015, and playoff-ticket holders might be seeing them sooner. Apps like Lyft offer affordable and environmentally-conscious options for sports fans to get to and from a game, and a safe way to get home for those who want to participate in more beverage-heavy ways. MLB is no stranger to business partnerships, and one with direct ties to the fan experience could be a welcome one.

(Header image via Raido)





David G. Temple is the Managing Editor of TechGraphs and a contributor to FanGraphs, NotGraphs and The Hardball Times. He hosts the award-eligible podcast Stealing Home. Dayn Perry once called him a "Bible Made of Lasers." Follow him on Twitter @davidgtemple.

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Adam
9 years ago

I love Lyft and I love the MLB. Win/Win for me.

Pennsy
9 years ago

What’s environmentally-conscious about being driven to a ballpark in a cab when I usually take Metro?

steex
9 years ago
Reply to  Pennsy

It’s a legitimate question. Surveys have found that many rideshare trips are made by people who would’ve otherwise walked, taken transit, or taken a taxi. That tradeoff represents a net gain or, at best, no change in overall vehicle usage (and thus emissions).

Sam
8 years ago

Lyft rocks! I got my ride for free when I used promo code REDLYFT it’s a fun ride every time.